1. Who We Are
Iron Sight Digital ("Iron Sight Digital," "we," "us," or "our") is a digital marketing and automation agency based in Perkasie, Pennsylvania, USA. We provide websites, CRM systems, AI voice and SMS agents, appointment booking, review automation, and related services to small businesses, primarily through the GoHighLevel platform.
For privacy questions, contact us at david@ironsightdigital.co.
2. Information We Collect
We collect information in the following ways:
Information You Provide
- Name, business name, email address, phone number, and mailing address
- Account credentials and billing information
- Messages, voicemails, recordings, and content you submit through forms, chat, SMS, or calls
- Information you provide when booking appointments or requesting a consultation
Information Collected Automatically
- Device, browser, IP address, and usage data via cookies and similar technologies
- Pages visited, referring URLs, and interactions with our website and chat widgets
Information From Our Clients
When you interact with a business that uses our services, that business may share your contact information with us so we can deliver messaging, booking, and follow-up on their behalf. In that case, the business is the data controller and we act as a service provider.
3. How We Use Your Information
- To provide, operate, and improve our services
- To send service-related communications, including SMS, MMS, email, and voice calls
- To schedule and confirm appointments, send reminders, and follow up on inquiries
- To process payments and manage your account
- To respond to support requests and customer service inquiries
- To comply with legal obligations and enforce our Terms of Service
- To detect and prevent fraud, spam, and abuse
4. SMS, MMS & Messaging Consent (A2P 10DLC)
Iron Sight Digital uses A2P 10DLC-registered messaging campaigns through GoHighLevel and its underlying carriers (including Twilio) to send application-to-person text messages.
- Opt-In: You will only receive SMS or MMS messages from us or a business using our platform after you have provided express consent — for example, by submitting a web form, checking an opt-in box, texting a keyword, or providing your phone number during a booking or consultation.
- Message Types: Messages may include appointment confirmations, reminders, follow-ups, customer service responses, account notifications, review requests, and promotional offers from the business you engaged with.
- Frequency: Message frequency varies based on your interaction with us or the business.
- Message & Data Rates: Standard message and data rates may apply per your mobile carrier plan.
- Opt-Out: You can opt out at any time by replying STOP to any message. After opting out, you will receive a confirmation message and no further texts unless you opt back in.
- Help: Reply HELP for assistance, or contact david@ironsightdigital.co.
- Carriers: Carriers are not liable for delayed or undelivered messages.
- No Sharing for Marketing: Mobile phone numbers and SMS opt-in consent are never shared, sold, or transferred to third parties or affiliates for marketing or promotional purposes. This restriction does not apply to subprocessors that help us deliver the messaging service itself (such as GoHighLevel, Twilio, and telecom carriers).
5. Voice Calls & Call Recording
Our AI voice agents and team may place or receive calls on behalf of you or a business using our services. Calls may be recorded and transcribed for quality, training, compliance, and service delivery purposes. Where required by law, you will be notified at the start of the call and may request that the call not be recorded.
6. Cookies & Tracking
We use cookies, pixels, and similar technologies to operate our website, remember preferences, analyze traffic, and measure marketing performance. You can control cookies through your browser settings. Disabling cookies may limit some functionality.
7. How We Share Your Information
We share information only as needed to operate our business:
- Service Providers / Subprocessors: GoHighLevel (CRM, automations, messaging), Twilio (SMS, voice, A2P 10DLC), email providers, payment processors, hosting providers, analytics, and AI providers used to power voice and chat agents.
- Our Clients: If you contacted a business using our platform, we share your information with that business so they can serve you.
- Legal & Safety: When required by law, subpoena, or to protect rights, safety, or property.
- Business Transfers: In connection with a merger, acquisition, or sale of assets, with appropriate safeguards.
We do not sell your personal information. We do not share SMS opt-in data or mobile numbers with third parties for their own marketing.
8. Data Retention
We retain personal information only as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Call recordings, transcripts, and messaging logs are retained according to our internal retention schedule and applicable law.
9. Your Rights
Depending on your location (including California, other U.S. states, and jurisdictions outside the U.S.), you may have the right to:
- Access, correct, or delete your personal information
- Opt out of marketing communications
- Withdraw consent for SMS, voice, or email at any time
- Request a copy or portability of your data
- Lodge a complaint with a regulator
To exercise any of these rights, email david@ironsightdigital.co. We will verify your request and respond within the timeframe required by applicable law.
10. Data Security
We use industry-standard administrative, technical, and physical safeguards to protect your information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
11. Children's Privacy
Our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.
12. International Users
We operate from the United States. If you access our services from outside the U.S., your information may be transferred to, stored, and processed in the U.S.
13. Changes to This Policy
We may update this Privacy Policy from time to time. The "Effective" date at the top reflects the most recent revision. Continued use of our services after changes constitutes acceptance of the updated policy.
14. Contact Us
Iron Sight Digital
Perkasie, PA, USA
Email: david@ironsightdigital.co
